{"id":2198,"date":"2026-11-10T13:25:48","date_gmt":"2026-11-10T12:25:48","guid":{"rendered":"https:\/\/www.mailfino.com\/?p=2198"},"modified":"2026-11-10T13:25:48","modified_gmt":"2026-11-10T12:25:48","slug":"was-ist-ein-autoresponder","status":"publish","type":"post","link":"https:\/\/www.mailfino.com\/en\/was-ist-ein-autoresponder\/","title":{"rendered":"What is an autoresponder?"},"content":{"rendered":"<p class=\"wp-block-paragraph\">An autoresponder sends a prepared email automatically when a defined event occurs. A confirmed newsletter signup is one example. Depending on the workflow, the email may go out immediately or after a delay.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.mailfino.com\/wp-content\/uploads\/2026\/11\/mailfino-glossar-autoresponder-v1.webp\" alt=\"A signup triggers an email after a delay.\" class=\"wp-image-2188\" srcset=\"https:\/\/www.mailfino.com\/wp-content\/uploads\/2026\/11\/mailfino-glossar-autoresponder-v1.webp 1200w, https:\/\/www.mailfino.com\/wp-content\/uploads\/2026\/11\/mailfino-glossar-autoresponder-v1-300x200.webp 300w, https:\/\/www.mailfino.com\/wp-content\/uploads\/2026\/11\/mailfino-glossar-autoresponder-v1-1024x683.webp 1024w, https:\/\/www.mailfino.com\/wp-content\/uploads\/2026\/11\/mailfino-glossar-autoresponder-v1-768x512.webp 768w, https:\/\/www.mailfino.com\/wp-content\/uploads\/2026\/11\/mailfino-glossar-autoresponder-v1-18x12.webp 18w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Trigger, recipient, and delay<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Define the event that triggers the send, who should receive the message, and when it should go out. For a sequence of messages, check what should happen if someone signs up again or unsubscribes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Example of a welcome email<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Someone signs up for a newsletter and confirms their address. They then receive a welcome email explaining what the newsletter covers and how often it arrives. Test the sequence with a test address from form submission through to receipt.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Further reading<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n\n<li><a href=\"\/en\/formulare-double-opt-in\/\">Forms and double opt-in<\/a><\/li>\n\n\n\n<li><a href=\"\/en\/was-ist-eine-transaktionsmail\/\">What is a transactional email?<\/a><\/li>\n\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"\/en\/glossar\/\">Back to the email marketing glossary<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Ein Autoresponder verschickt eine vorbereitete E-Mail automatisch, sobald ein festgelegtes Ereignis eintritt. Ein Ereignis kann zum Beispiel eine best\u00e4tigte Newsletter-Anmeldung sein. Je nach Ablauf folgt die Nachricht sofort oder nach einer Wartezeit. Ausl\u00f6ser, Empf\u00e4nger und Wartezeit Legen Sie fest, welches Ereignis den Versand ausl\u00f6st, wer die Nachricht erhalten soll und wann sie rausgeht. Pr\u00fcfen Sie [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2188,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2198","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein"],"_links":{"self":[{"href":"https:\/\/www.mailfino.com\/en\/wp-json\/wp\/v2\/posts\/2198","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mailfino.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mailfino.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mailfino.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mailfino.com\/en\/wp-json\/wp\/v2\/comments?post=2198"}],"version-history":[{"count":1,"href":"https:\/\/www.mailfino.com\/en\/wp-json\/wp\/v2\/posts\/2198\/revisions"}],"predecessor-version":[{"id":2209,"href":"https:\/\/www.mailfino.com\/en\/wp-json\/wp\/v2\/posts\/2198\/revisions\/2209"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mailfino.com\/en\/wp-json\/wp\/v2\/media\/2188"}],"wp:attachment":[{"href":"https:\/\/www.mailfino.com\/en\/wp-json\/wp\/v2\/media?parent=2198"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mailfino.com\/en\/wp-json\/wp\/v2\/categories?post=2198"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mailfino.com\/en\/wp-json\/wp\/v2\/tags?post=2198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}